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The artist contributes £25,000 award winnings to independent concert halls

Sam Fender holding his trophy in Newcastle
The musician was awarded the honor recently in the North East

The artist has donated the complete sum of his twenty-five thousand pound Mercury Prize cash to the Music Venues Trust, which operates to save the UK's small live music spots.

The star was awarded the cheque on mid-October as his third album the album was chosen as the outstanding release of the past year.

The musician has chosen to hand the money over to the MVT, in recognition of the vital role small stages had in his initial steps.

"I personally couldn't be pursuing what I am doing today if it wasn't for all the shows I performed around the region, and elsewhere, when I was just getting going," said Sam Fender. "These venues are renowned, but they are struggling."

Since the start of 2023, at least 150 of these venues have ceased operations – roughly 16 percent of the total UK scene.

In the last year, well-known musicians including Pulp, the group Coldplay, the singer Katy Perry and Ed Sheeran have all aided the trust in its efforts to help venues survive, by adding a modest fee to their admission fees, which supports smaller concert halls.

Fender also participated, raising over £100k on his recent tour to assist numerous local spots across Britain.

The money assisted locations that were dealing with possible closure due to issues arising from floods, fires and bereavements, as well as regulatory hurdles, conflicts and sound issues.

Some locations obtained financial assistance in upgrading amenities and gear that positively impacted performers and fans.

"The concept that funds from shows in big venues supports the independent spots, where it all starts for performers like me, is just sensible," Fender has commented.

The band Pulp in concert
The group are one of the many acts who gave their honor winnings to non-profits

The musician is not the first artist to give his honor winnings to charitable organizations.

In the band received the award in the mid-90s for their record Different Class, lead singer Cocker announced that the group would contribute their prize money to the charity the charity.

During 2002, artist she shared her prize among several good causes, like the children's charity and a Sickle Cell charity.

"And I donated a £1,000 to my local community centre, to their gymnastics class, because I did gymnastics when I was younger and they needed new equipment," the artist explained to the media.

Previously, they gave their prize money to the local youth club that nurtured their group, alongside other local music groups.

Additionally the 1994 recipients they gave their award to a multiple sclerosis charity after a friend was found to have the condition.

"Winning was quite enough," remarked singer the singer. "The prize was the cherry on top but we could do without the cherry, because we had the cake. So our success touched somebody else's life."

In the past week, the MVT announced it had saved several small stages in that region, by placing them under community ownership.

The first in that area and the second in that location were acquired under the community ownership program, which is supported by a national body and music fans who acquire "ownership units" in the properties.

About the author

Rebecca Daniel

A tech journalist with over a decade of experience covering emerging technologies and digital innovation across global markets.

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